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Has anyone asked you: How can marketing help your business? If so, what was your answer? For the record: “I don’t know.” is the last thing that you should be saying to this question.

If you are unaware of the benefits of marketing, then your business may be in hotter water than we thought. Rather than feel embarrassed or ashamed, however, just read on. After this article, you will never have to shrug in response to How can marketing help your business? ever again.

• How Can Marketing Help Your Business?

Marketing is advertisement. It is exposure. It is making sure that people are not only aware of your company’s presence, but that you are the best choice for the job, whatever that job may be. This can be anything from billboards to radio spots, television commercials to magazines adverts. However you get your name out there, someone is seeing it.

The biggest field for marketing right now, though, is the internet. Internet online marke Continue reading “Have You Started Any Online Marketing for Your Business Yet?”

Have you taken the time to look for free SEO tools online yet? If your business is not doing its best online, then you just may need them. There is a variety of resources out there offering marketing help for small businesses, you just need to put in the effort of finding them.

But maybe you think that you do not need marketing help for small businesses. Maybe you think that you are doing just fine. But numbers do not lie. Have you even taken a look at your website hits recently? Maybe you just do not understand what SEO and online marketing can do for you. Luckily, below are three simple questions that could help you to understand just what it is and what it can do for you.

• How Can Marketing Help Your Business?

By doing your own, or hiring a team that specializes in marketing help for small businesses online, you are approaching a new type of advertising and marketing, in a swiftly growing field that can get you an entirely new, and much larger, custom Continue reading “You Cannot Just Publish a Website and Hope You Need To Market”

Most people, especially those who have careers in marketing, know that social media is already massive and is continuing to grow. However, they might not be familiar with all of the exact statistics that make so many businesses try to find social media marketing help. While the average computer user is likely to understand how to use popular sites, and their general purpose, it can be much more difficult to put that into a business context. Getting to know some of the jaw dropping statistics could help businesses understand why they need to execute social media marketing strategies, and realize that getting professional help is a must.

1. Social Media is Going Mobile

A staggering 189 million Facebook members use only their mobile devices to connect, and from the end of 2012 until now, a period of only about nine months, the ad revenue that Facebook generates from mobile users has increased seven percent to 30 percent of overall revenue. This means that the site, and users, are spendi Continue reading “Four Surprising Facts Social Media Experts Should Know”

In this day and age entrepreneurs of new businesses are facing more competition than ever before. While the internet has clearly created all kinds of opportunities that would not exist otherwise, it also has led to more competition than ever. This means the success rate for new businesses is relatively unchanged.

Some sources claim that 90 to 95 percent of new businesses will fail, and, unfortunately, many people believe it. While it is no secret that it takes considerable planning, commitment, and perseverance to start and run a successful business, the 90 percent failure rate is pure myth. The origins of this myth are unknown, but a recent study conducted by the Harvard School of Business may perpetuate this myth.

According to their study, the Harvard School of Business estimates that 95 percent of small businesses will fail. Unfortunately, many people seem to interpret this number incorrectly. However, a closer look at the study reveals that these scholars viewer failure much diff Continue reading “Essential Online Marketing Strategies for All Businesses”

You run a small business, and things have been going pretty darn well, if you do say so yourself. But as you look at steadily plateauing sales figures despite your best efforts, you realize that there is no use denying it any longer… you need marketing help. And you wonder, what is all the buzz about social media, and what can it do for your business?

Social media has often been touted as the marketing platform of the future, the “next big thing” for Internet marketing strategies, the holy grail of untapped potential. The truth is, if you are a massive company with millions and millions of dollars to throw at your advertising campaigns, nearly ANY niche can serve as a decent marketing platform. And large companies have certainly used social media to that end, and to moderately decent effect. So where does that leave the small business?

It first helps to define the actual strengths and weaknesses of social media marketing strategies, as opposed to the perceived ones. Yes, a creative Continue reading “Social Media Marketing What the Buzz is Really About”

There are many reasons you or your business may need digital marketing help. You may be launching a new website, or your current website is just not producing the results you need. Digital marketing help can also help combine your current advertising and marketing program, with new digital marketing strategies.

The first thing you will probably want to do with digital marketing help, is to make sure your site is getting to the top of search engine rankings. With digital marketing help, you can get SEO marketing service help that will get you to the top of the listings. This will let you draw more customers to your site.

Digital marketing help and affiliate marketing help can provide assistance with the content of your site. With so many people not clicking on paid links, but rather organic content results, you will want to make sure that you have content that is compelling, as well as searchable to the search engines.

Digital marketing help will also give you the information and Continue reading “Get Digital Marketing Help for a Successful Campaign”

There are some myths and misconceptions that a lot of people these days have about getting free SEO services. But these myths need to be cleared up, because it is causing people to avoid even starting to use them at all. Understand how these services can help you, and watch your Internet presence grow in leaps and bounds.

One: Free SEO services are about the same, if not exactly the same, as SEO services that come at a cost. They simply are free and in some circumstances could be more basic than the services provided by a company that will charge a client or company for these services. Usually, these free SEO services are simple things you can do yourself to give your website presence a necessary boost.

Two: Free SEO services are usually available from some top search engines. They have their ways of communicating with audiences and with websites, and some will offer some tools and tips as a free SEO service of sorts. Again, these services generally are far less complicated and generally do not involve original content writing or anything extremely specific, but they do possess their own merits and have for quite some time been utilized by companies in all realms to give that necessary boost that everyone is hoping to get these days.

Three: Free SEO services are generally set up on the back end of things, offering you tips to enhance your own site on the back end through SEO and other specific tools rather than through the front end of things. This helps specifically if you have been creating or redesigning your own website, since you get to implement these functionalities while your site is still being created or changed. It helps as well if an outside agency is performing this task, which you can pass along to the developer once you see what these free SEO services actually are.

Four: Free SEO services are typically quite effective in getting you that extra boost, particularly if your business has more of a local focus attached to it. As an example, some free SEO services include adding your company to local maps and other locally based listings. There are no charges for these services, yet you all of a sudden are included with others like you and have your website listed in more places than just your own site. This alone helps solidify your web presence, making it stronger.

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While SEO is considered very inexpensive compared with other forms of online marketing, it still is very nice to know that it can come free too. So what kinds of free SEO services exist today? Some kinds of free SEO services include blogs and other articles that detail the myriad methods you can utilize to attract a lot more attention to your web pages. These free SEO services are nice because you can read them at your leisure, when you have a free moment or two. They usually break down the benefits of using SEO and sometimes the disadvantages too. I would suggest using this kind of free SEO service first as you journey closer toward understanding how it can benefit you.

Other kinds of free SEO services include tips and tricks that many of these SEO companies will post on their web pages, their blogs, and elsewhere around the Internet. Lots of companies today understand their value, but they also realize that not everyone understands SEO and its benefits. So rather than be secretive about this or charge people for any advice, they make themselves more available than some other kinds of businesses. If anything, they get to explain SEO in stronger terms when you seek their free advice in this way.

Still other types of free SEO services are ones where you pay nothing and use some simple tricks to get more exposure for your web pages online. There are local sites, for example, like maps where you absolutely must have your business’ location. This is a form of SEO because it puts you out there further into the online stratosphere, so more people are more likely to actually find you when they look for the services you provide. These services generally are free to anyone, so I strongly advise using them too to give yourself a nice little boost in web presence without paying a dime for it.

Another form of free SEO services involves trial periods. Some companies today will let you try out their SEO services for free for a short trial period in which you can more exactly determine whether these services are going to be worth your while down the road. SEO is so easily analyzed and so instant as well that you can know pretty quickly whether something is going to work for you. Using these trial periods when they are available can help in your decision on a company too.

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Do you know how important search engine optimization (SEO) is for the success of your business? Research suggests that 70 percent of links that internet users click on are the organic links that appear at the top of a search engine query (search engine results page). And because most internet users never scroll past the first page of search results, if your website is not showing up, you are out of luck. That is why if your business has a website (and if it does not, wake up and get into the 21st century) you must be doing everything in your power to incorporate the proven (and constantly evolving) strategies of SEO and online marketing. Free SEO services might be able to help get you there.

Successful internet marketing strategies involve more than simply creating an aesthetically pleasing website; you need to know what is going on behind the scenes to make your SERP ranking more effective. For example, did you know that effective SEO strategies can lead to a 2,000 increase of organic traffic to your website? The question then is, how do you get the traffic there? Luckily for you, there are plenty of paid and free SEO services that provide SEO reporting (which details the strengths and weaknesses of your site). Free SEO services are not only very cost effective, but the feedback from a free SEO service can provide valuable insight into your page ranking, backlinks, and link popularity. Instead of burdening your business and staff with trying to stay abreast with SEO trends and strategies, free SEO services can inform you about the volume of your sites traffic, potential leads, keyword performance, and search engine rankings. Many free SEO services then analyze this data and the help you make the correct steps to correct the shortcomings of your site.

The search engine industry is worth more than $16 billion, and there are more than 100 billion web searches worldwide each and every month. Harnessing that potentially huge client base means staying on top of industry best practices. And from a fiscal perspective, you can not beat the cost of free SEO services!

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Did you know that ninety percent of online experiences start with a search engine? For companies and people looking to increase traffic to their websites, SEO services are often where they turn. SEO stands for search engine optimization, and it involves formatting web content in order to increase search engine rank. Common SEO techniques include creating quality content in the form of blogs, articles and blurbs on site, marketing via social media, and link sharing. The idea with content is to make it professional sounding while still making sure to have a large number of relevant and popular search words and terms in text.

Are you looking for free SEO services? It is possible to find a lot of advice and tips on how to optimize your site for search engines. And you can also find instructions on how to link share or market on social media. However, it is not really possible to get completely free SEO services, because logically, if someone is not being paid to write the content that will be displayed on your site, the content is not going to be very good.

The only way you can really get free SEO services is when it is offered as a package with other services. For example, some web designers will give you SEO services along with their web designing in order to increase their market appeal. You will still have to pay for the web designing, though.

Keep in mind that professional services create professional quality. If you do decide to try and employ SEO techniques yourself, keep in mind that everything created should be something you are comfortable showing to customers. In other words, be wary of black hat SEO techniques, which involve keyword dumping at the bottom of pages, or inserting text in between buttons.

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