In 1998 Larry Page and Sergey Brin founded Google based on a spirit of innovation. This is a very open minded company. You can see this in the fact that employees are allowed to spend 70 percent of their time working on the Google rankings, 20 percent of their time working on related projects of their choosing and the remaining 10 percent of their time working on new projects in any area that they desire.
Google is a highly admired, American company. They’re also considered to be one of the top companies to work for. This is mainly because of their stellar leadership and innovative management techniques. The lines of communication within this company are always open, allowing the staff to feel as though they’re making contributions to the company.
Outside of being concerned about SEO marketing and search engine ranking managers allow employees to set their own goals and then work with the employees to help them achieve these goals. In this regard, managers are seen as leaders who facilitate inspiration and empower employees. Of course, there’s always a series of checks and balances in place as goals are evaluated on a quarterly basis. While managers will make suggestions at these times, employees use their own chosen metrics to measure their progress.
Employees are also allowed to change the parameters of their jobs whenever necessary. In this way employees are encouraged to be their own leaders, evaluate their own work and propose better ways in which they can do their work. This is a structure that promotes corporate transparency since employees are able to witness and contribute to the company’s leadership. The end result is that the employees feel responsible for the company. These methods have also been shown to attract some highly motivated and very talented employees unto the company.
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