Did you know that nearly five billion internet searches are performed every month worldwide? Whether you are trying to earn more traffic for your own website or for your clients, several SEO marketing strategies are available to help. SEO resellers will employ these strategies in order to earn you more traffic, and they will even provide you with SEO reporting tools to help you track your progress, as well.
1. Content creation. This SEO strategy involves the production of keyword-rich articles and blogs that are used to increase the organic ranking of a website. In fact, organic click-through rates have a 25% higher conversion rate than PPC advertising, and companies that blog have more leads because of a 434% increase in indexed pages. Since 75% of users never click past the first page of results, content creation is used as an effective way to maintain website rankings on the first page.
2. Social media advertising. Nearly 20% of users research a product using social media. In addition, approximately two-thirds of adult users claim to use at least one social media site. Social media advertising is often overlooked in internet marketing, but it is an effective way to earn more potential customers. In fact, the SEO reporting tools that SEO resellers provide will advise you of the effectiveness of your social media marketing campaign.
3. Web design. The design of a website plays an important role in attracting new users. Websites should be responsive, interactive, and user-friendly in order to retain more traffic. Implementing an effective mobile web design is important, as well, since more than 70 million users shop online using their mobile devices.
Since SEO resellers generally employ several different strategies, they also offer SEO reporting tools to measure the effectiveness and progress of these strategies, as well. Content creation, social media advertising, and web design can all be measured using specific SEO reporting tools. By utilizing them, you are able to fix any inadequacies in your campaigns in order to produce the best results possible.