Did you know that nearly five billion internet searches are performed every month worldwide? Whether you are trying to earn more traffic for your own website or for your clients, several SEO marketing strategies are available to help. SEO resellers will employ these strategies in order to earn you more traffic, and they will even provide you with SEO reporting tools to help you track your progress, as well.
1. Content creation. This SEO strategy involves the production of keyword-rich articles and blogs that are used to increase the organic ranking of a website. In fact, organic click-through rates have a 25% higher conversion rate than PPC advertising, and companies that blog have more leads because of a 434% increase in indexed pages. Since 75% of users never click past the first page of results, content creation is Continue reading “Three Effective and Measurable Ways to Earn More Internet Traffic”
How important is the marketing advent of search engine optimization (SEO) to small businesses? Well, about as important as using search engines have become in our daily lives. Personally, I cannot imagine living without their assistance.
The first ever Google “doodle” dates back to 1998. It depicts the Burning Man and was intended as a sort of coded message to let their colleagues know that cofounders Brin and Page were out of the office for the famous Nevada music festival. Today, the doodles change daily and correspond to a current event, such as the birthday of a famous artist or historical event.
To get an idea of just how crucial search engines and SEO have become, consider the amou Continue reading “The Secrets of Search Marketing”
Did you know that more than one hundred billion global searches are conducted over the internet every month? This shows that individuals throughout the world are committed to searching for products, services, and other information using the internet search as their primary source. What does that mean for businesses that are looking to expand their client base and raise awareness and visibility for their services? Engaging in a strong online marketing plan has never been more important. However simple this solution might seem, there are many factors involved in an online marketing plan to consider. Implements such as search engine optimization, or SEO, search engine rankings, and Google rankings can be pivotal to your plan, so it is important to know about your options and which of them will offer you the most benefits.
Internet search results pages are quite familiar to individuals who utilize internet searches on a daily basis. However, did you know that the order of links and the placement of sponsored advertisements on internet search results pages are crucial to an online marketing plan? Sponsored results often appear at the very top of the page at many search engine results pages. However, a majority of internet search engine users report that they pay no attention to these sponsored links, and instead choose to consult the organic links listed below. In related statistics, over forty percent of internet search engine users click on the top ranking organic search result. As such, you will want to ensure that search engine ranking is a part of your online marketing plan. Choosing this tactic may be more successful than other popular online marketing tools, such as Pay Per Click advertising. Currently, organic click through generates more than twenty percent higher conversion rates than Pay Per Click click through.
Online marketing plans may also include practices that may not seem as important or as cutting edge as others. For example, did you know that websites that contain graphics and pleasant color schemes may be more likely to draw and keep the attention of viewers? Even large search engines such as Google have had success implementing graphics and colors to draw users. The first ever Google doodle was introduced in 1998 and used the Burning Man symbol. This doodle was intended to be an out of office message to let users know that co founders Brin and Page were attending the famous festival.
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